Of all the visual explanations of the design process, this is my favourite. It describes in a simple way how the design process takes a team from uncertainty to clarity about what to build.
Noise / Uncertainty / Patterns / Insights /
Clarity + focus /
Research & synthesis /
UX areas I work in /
Studying the users of a product or service through observation, interviews and other research activities.
Planning, creation, delivery and governance of useful, usable content. Overlaps information architecture.
Organising user journeys, information and data within a product or system in a meaningful and usable way.
Designing the layout and interactive aspects of a product or system focusing on users’ context and mental models.
Optimising and testing the quality of a users’ experience when using a product or system. Also known as user testing.
The visual qualities of a product or system to be aesthetically pleasing, on-brand and usable for the target user group.